Data visualization transforms complex data sets into intuitive, visual formats like charts, graphs, and maps, making it easier to understand patterns, trends, and insights. By presenting data visually, businesses can quickly identify key information, communicate findings effectively, and make informed decisions. Tools like Tableau, Power BI, and Python libraries such as Matplotlib and Seaborn enable users to create compelling visual narratives, turning raw data into actionable intelligence. Embracing data visualization not only enhances data comprehension but also drives strategic growth and innovation.